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Discover the unique promotion for Valentine's Day, with My Cupid as a gift.

Receive My Cupid as a gift
My Cupid Promotion

There is a moment when make-up meets magic and becomes an act of love.
Purchase a product of your choice from Face Make-Up, Eye Make-Up or Hand Make-Up, combine it with a Lip Make-Up product and receive My Cupid as a gift, an adorable collectible charm.✨
My Cupid charms come in a Blind Box: you can't choose the colour so it will be a surprise upon opening the box.

Each My Cupid has a unique personality and a special magical element:
💗 SugarLove
They release sugar hearts and are the most generous soul of the group. Altruistic and irresistibly sweet, they spread love and sweetness wherever they go. Magic element: Sweet inspiration
💛 ButterHeart
Butter-yellow in colour, they melt for all things good. Highly sensitive and affectionate, they believe in hugs that will dissolve every doubt. Magic element: Molten tenderness
💜 LiliacDream
Lavender-hued, they live with their head in the clouds. Shy, gentle and dreamy, they love getting lost in daydreams. Magic element: Dream dust Be surprised by the magic of My Cupid!

*This offer is valid from 9 July to 30 September 2026. Cannot be combined with other current promotions. While supplies last.
**Nail polishes are excluded from the promotion

Best Seller (-30%) Sale
Vamp! Mascara Lash Extender - PUPA Milano

Vamp! Mascara Lash Extender

The Extender version of this Pupa mascara. 3D volume extension. Infinitely amplified and lifted lashes.
€ 14,00 Price reduced from € 20,00 to -30% (-30%)
(-30%) Sale
Lasting Color Gel - PUPA Milano

Lasting Color Gel

Glass effect nail polish.
€ 6,23 Price reduced from € 8,90 to -30% (-30%)
(-30%) Sale
Wonder Me Defender SPF 50 - PUPA Milano

Wonder Me Defender SPF 50

Balmy effect foundation Lightweight, with high protection
€ 18,13 Price reduced from € 25,90 to -30% (-30%)
(-30%) Sale
I'M MATT - PUPA Milano

I'M MATT

Pure colour lipstick, total matt.
€ 14,35 Price reduced from € 20,50 to -30% (-30%)
Limited Edition (-30%) Sale
Candy Club - WateryMallow - PUPA Milano

Candy Club - WateryMallow

Liquid lip balm
€ 13,93 Price reduced from € 19,90 to -30% (-30%)
(-30%) Sale
Luminys Silky Baked Face Powder - PUPA Milano

Luminys Silky Baked Face Powder

Luminys, satin effect baked powder.
€ 19,18 Price reduced from € 27,40 to -30% (-30%)
(-30%) Sale
Made to Last Definition Eyes - PUPA Milano

Made to Last Definition Eyes

Extremely long-lasting automatic eye pencil. Waterproof.
€ 13,65 Price reduced from € 19,50 to -30% (-30%)
(-50%) Sale
Extreme Cover Foundation - PUPA Milano

Extreme Cover Foundation

High coverage, zero imperfections.
€ 14,00 Price reduced from € 28,00 to -50% (-50%)
(-30%) Sale
Wonder Cover - PUPA Milano

Wonder Cover

Total coverage concealer, perfecting effect.
€ 14,63 Price reduced from € 20,90 to -30% (-30%)
(-30%) Sale
Wonder Me Fluid Foundation - PUPA Milano

Wonder Me Fluid Foundation

Instant perfection foundation; total lightness and waterproof.
€ 18,13 Price reduced from € 25,90 to -30% (-30%)
(-30%) Sale
Wonder Me Shake Blush - PUPA Milano

Wonder Me Shake Blush

Liquid blush
€ 14,63 Price reduced from € 20,90 to -30% (-30%)
(-51%) Sale
Make My Day Plus - PUPA Milano

Make My Day Plus

Make-up palette for the face, eyes and lips.
€ 19,53 Price reduced from € 39,90 to -51% (-51%)
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